This is the question I posed with bullets points and the 3 page creation of said World/City. Hope you enjoy :) This was an inspirational exercise.

When you sleep there are actual Nighthags or Freddy Krueger-like killers that can haunt your dreams and kill you.

-Ripple Effects-

Sleeping becomes a death sentence to most, but energy companies take hold with drinks, pills and pointed needles. Millions lost, Millions made.
Families tend to sleep in shifts, leaving AT LEAST two people awake at a time if possible. More with big families.
Most singles or homeless/vagrants are killed first as they tend to be alone and less likely to wake.
Creating families now can determine how long you may live, but also the added stress of protecting more from dying while asleep or dying from lack of sleep.
Most blue collar jobs become Robotic as too much of the workforce fell from lack of sleep.
People focus on high adrenaline activities to keep themselves up for as long as possible. Some fall asleep to see how long they can last, some make deals with the Dream Killers. Government officials and royalty, mostly.
Art becomes a window into a sleepless world. The most priceless item in the Louvre is a feather pillow. “The Thinker” is replaced with a new statue, “The Sleeper.”
Good dreams are a memory of the past, only nightmares exist.
Brighter lights and more energy is used, blackouts occur frequently and electric bills rise to astronomical levels.
Car wrecks increase. Plane crashes increase. Hotel Prices go down.

The City that NEVER Wants to Sleep. By Landon S. Ferrell

A sea of Neon Lights, the city of Kruyag in the country of Valdeem on the continent of Nixa. The city, painted white by the snow, sits as a monument to the waking soul. In this city, the Sun is king and this city never wants to sleep. Down from the peak of Alarm Hall Tower with its bright twinkling Christmas lights falling to the sides of its brick husk fashioning themselves into the world's tallest Christmas tree. This tree was pointed with a long antenna atop columns of a concrete roof. Shining every five feet of this antenna were radiant neon billboards printed with various businesses as they arose the tree creating a capitalistic star topper.

Gary’s Groove Garage, Coffee and Speed, The Running Man, Flatwork Freerunning, Volcano Joe’s Authentic Volcano Food, Brad Soda (Taste The Brad), 24 Hr Energy, BLASTworks, Molly’s Dungeon and at the top a much larger neon sign crowning the rest: BUY SILEOH, WAKE BETTER!!! JPR MEDICAL APPROVED DRUG, see doctor for side effects. In fact, this crown sat atop a brick and concrete tree with its lights wrapped around each lit window most containing the silhouette of a party goer. Between the tenants and the crown, etched into the brick tree, a clock face that tick, tick, ticked away until the- gong, Gong, GONG called out that the witching hour was upon the city of Kruyag. The city responded to the resplendent brick tree of time with the sounds of cheers and horns honking. The city never wants to sleep.

From the tower streets form grids that turn the city into a tabletop rpg with an array of rundown stone and/or brick buildings placating the role of dwarfish Christmas trees compared to the Alarm Hall. Each one is decorated with bright lights, colors, car bulbs, lamp bulbs, ceiling lamps, household lamps, flashlights, broken bulbs and a few candles. Depending on the state of the building, told the story of why rubber hoses were strung together around a 2 story apartment complex with light up sneakers acting as lights. Each window accompanied the same sight of silhouettes stepping or strutting. The buildings in uptown always feel like a fortress centered on the Alarm Hall Tower. They all have been suited with armor, preparing for battle against the darkness. Street lamps line the sidewalks plenty, with some having extra lights wrapped around the base and poles.

A moving car in Kruyag is a rare sight, but at night you can find many parked vehicles with their lights on illuminating the city and continuing the war against Stars the city seems to have. People line the streets wearing business or casual or nothing at all. It doesn't matter in Kruyag. The cracked concrete sidewalk is filled with overgrown plants and grass. The roads are not long until they suffer the same fate. Cracks have begun forming on the lower streets and some have formed potholes or sinkholes. A sinkhole in Downtown Kruyag swallowed up a row of Stone Trees and one hundred and fifty two citizens suffocated under the muck and rubble of this crumbling city. A cacophony of music penetrates the streets of Kruyag like an unwanted insect. It's easy to tell what kind of music a citizen of Kruyag enjoys by walking the streets. It’s all of them.

Neon Billboard Signs pollute the city each promoting a new energy drink, pill, extreme sport or high octane action movie. Although most parties are in private, there are many things to do locally. Outdoor action movie fests are a must every week in Signi Park. Every corner is marked with a Coffee and Speed shop, which is a combination shop of Coffee and Extreme Sports with a dance club feel. Come get your Espresso with a side of the Conga on Hot Coals! Outdoor events are very popular with concerts, sports, magic shows, festivals (NO FOOD), marathons and other high octane entertainment. You’ll never find spicier and more caffeinated entrees than at a Kruyag Festival or restaurant or home.

The stone trees are covered in lights and signs, but are crumbling. The streets and roads push the night away but their shells are cracking. Yet the city is full of people with free time on their hands and not a bit of trash on the floor. A neon sign flickers out of rhythm, with two quick flickers and one long. It reads, “Clean Living. Clean World. Clean AI. Blackjack Robotics.” The borough gives off the façade of happiness, but the cracks of concrete under the ice and snow reveal the city's true state. Blackouts occur on a weekly basis. Light taxation has increased. Opioid addiction clinics are as frequently located as a COFFEE AND SPEED SHOP.

The Uptown of Kuyag is separated from the Downtown area by a large stone archway. Vines and greenery cover the archway making it resemble a portal one would find in a Fairy tale with nymphs and satyrs. Pushing through the forest of an entryway one may find the archway becomes a tunnel that slowly encloses upon itself until a small metal door presents itself. Spray painted in red on the doorway are the words “WAKE UP”. Through the door a descending stairway into the Downtown of Kuyag. Underneath the Uptown of Kuyag lies the other side of its heart, a borough of broken stone trees, shattered glass, rock, rubble, but people still thrive as best they can. A taboo place of vagrants and hustlers. The mud covered “streets” lined with various vendors tricking tourists out of their hard earned gold or personal property. Music is not apparent here unless you call the shouting voices of pained or angered citizens harmony.

The sun is non-existent down here and with darkness becoming more of a threat to the people of Downtown than of Uptown lights have become a necessity. Without much from Uptown, the citizens of the dark must only take the trash that winds their way. Some use matches to light a sock they want to sell you or use broken bulbs to threaten you for an unbroken one. The dark can do a lot to the mental state of a community. Violence tends to be the answer and with people squatting in broken down homes or holes it seems to be the easiest answer to a problem. The mainstream capital does not flow very homogeneously in Downtown, billboards have no use and thus the citizens get nothing. They must fend for themselves. Scrounging for drugs to keep themselves alive. Mounds of trash and bodies overrun the downtown streets, some fashion them into homes. Beds and mattresses are a thing of the past for a citizen of Kruyag no matter the borough.

The JPR MEDICINAL GROUP building sits behind the massive Portal Archway. They have money and they make sure people know with LED screens shining on each side playing music and announcing their new drug SILEOH will make you never want to sleep!

Landon Ferrell

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