Talk to a local business about designing a new logo for them.

Share your research, sketches, completed pitches, conversations with local businesses, or anything else you're proud of having accomplished with the community! Whatever part of the process you're in, we'd love to see your work.

Remember:

Sketches should be constantly refining, not adding to, a concept.
If you get a little lost, think about the fundamentals: is your design appropriate, distinctive, and simple?
Research is the most important part of designing a logo! Don't be afraid to dig deep into yours.

Resources

Discover more timeless logos and brands on Chermayeff & Geismar & Haviv's website.

Explore more classes on Skillshare:

Lettering for Brands: Working with Clients to Create Iconic Designs — Louise Fili
Logotype Masterclass with Jessica Hische
Make Art to Drive Change: Mirko Ilic on Color, Type, and Icons
The Practice of Visual Storytelling: Interviews with Artists — Debbie Millman
Dynamic Brand Identity: Designing Logos That Evolve — Paula Scher
Think Like a Designer: Making an Art Poster — Chip Kidd

Cerys Merriman

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