William H. Grizzly

Brand name: William H. Grizzly 

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backstory: I have always felt that Grizzly was a powerful word.  The Grizzly bear is one of the most dangerous beasts in the animal kingom, but also one of the most playful.  Grizzly can also be used to describe one's hustle or appearance. From day one I wanted to incorperate this word in to my brand, but the most obvious thing to do would be to use a bear as the logo.  I decided to instead go a different route.  William H. Wright published "The Grizzly Bear: The Narrative of a Hunter-Naturalist" in 1909, which inspired the bear trap logo. On top of that, many of you may remember back in the day when Jay-Z would refer to himself as William H. Holler. There is also the great actor William H. Macy, and genius William H. Gates, better known as Bill Gates.  From this, William H. Grizzly was born. 

Handsome is our middle name.

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Slogan(s):

"Brutally Handsome" : If looks could kill.

"No more big Willie, my game has grown. Prefer you call me William." : Classic Jay-Z line that has always rung in my head.

"Grown&Grizzly" : see previous slogan.

"Same ol'" - A play on Basquiat's pseudonym SAMO and also commentary on today's trends.

"Everything is Everything" - mind blown.  Free Lauryn.

*Adaptability Test:

http://www.youtube.com/watch?v=lTdHNacmH9U&feature=youtu.be

Logo(s) & Wordmark:

Main logo will be a bear trap. I would like to incorperate woodgrain, but I understand that will not translate well on everything so here are a few concepts:

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I also came up with a monogram logo that takes the "W" and "H" and turn them in to a crown sitting on top of the "G". this is a rough sketch.

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If I ever decide to make something for the ladies, the bear trap could also turn in to a heart. this is an image i got from the internet, but it gives you an idea.

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This next logo was just a concept.

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the wordmark is also a work in progress. I've recently considered using "W.H.Grizzly" as well.

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*Scaled Versions:

Button:

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T-shirt:

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Billboard:

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W.H.GRIZZLY season 1:

Classic Tee

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-100%cotton

-Colours - black/white, white/black, maroon/khaki, black/black

-$30

Woodgrain tee

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-100% cotton

-colours: white/woodgrain, black/woodgrain, maroon/woodgrain

$30

Grizzly Madison Tee

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-100% cotton

-colours: white/black, black/white, maroon/khaki

-$30

-influenced by the following photo

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-100% cotton

-colours: white, black, maroon

-$40

WHG Raglan Tee:

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-100% cotton

-colours: white/maroon/black, white/black/black, heather grey/black/black

-$40

WHG Hoody:

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-100% cotton

-colours: black/white, maroon/khaki, heather grey/white, black/black

-$60

WHG snap-back:

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-colours: black/white, maroon/khaki, black/black

-$40

Same Ol' snap-back:

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-colours: black/white, maroon/khaki, black/black

-$40

Trap snap-back:

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-colours: black/white, maroon/khaki, black/black

-$40

W.H.GRIZZLY iPhone cases:

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-colours: black, white, maroon

-$20

Apply your brand to a car:

This was tricky for me since I don't have the proper software, so I kept it simple. I would have liked to have added wood panneling to the side, or even cover the whole car in woodgrain.

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