We are Sway...keeping your mind open.

Swayable

Sway

verb (used without object)

1.to move or swing to and fro, as something fixed at one end or resting on a support.

2.to move or incline to one side or in a particular direction.

3.to incline in opinion, sympathy, tendency, etc.: She swayed toward conservatism.

4.to fluctuate or vacillate, as in opinion: His ideas swayed this way and that.5.

to wield power; exercise rule.

Swayable Clothing is a label built on the identity of open minded-critical thinking.

Our designs want to push the boundaries, be provactive and thought provocking. We want our brand to be contantly evolving and contantly changing with the world. We have an non commercial approach to everything we do from the music we listen too ,to to news we read everyday. We like to excersice the mind to think about everything that is going on around us and question the truth. We like to investigate conspiracy theories revolved around religion ,science and government and exploit these theories through our design concepts.

Our contemporaries and industry influences around other labels include..

-crooks and castles

-blvck scale

-lathc

-imaginary foundation

-10 deep

-superb

-breezy excursion

these labels provide us with inspiration to move our brand forward but also provide competition to create forward thinkin ideas into out designs.

We are definetly a streetwear label who gathers insipration from nightclub culture, graffitti and personal opinion.

We are SWAY...Keeping your mind open.

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