Julian Cole

Create A Great Social Media Strategy

Hey Keely, 

Nice introduction to Vastrm, you set up the benefits of the product well. 

Good to see that you spotted that the Indonesia doesn't match the brand, when it says Indonesia this is usually because they have done a global Facebook buy and have got a lot of cheap traffic from Indonesia, not a good sign. 

I like that you set up all the competitors, however I would of loved to see some more detail into the competitors especially a break down on BleuFlamme and the customs clothing group online. I think Brandon did this really well in his presentation, have a look.
http://www.skillshare.com/Create-a-great-Social-Media-Strategy/1259739199/1292748953/projects/1044

Interesting to see the peak around the Holiday season, it would of been good to see this in Google Trends as well.

With the Strategy you really want it to be one line that can encapsulate all the tactics that you have here. It needs to be something that all this activity can work towards. 

This is a really great effort and good to see you using the insight tools with such ease! They took me ages to get my head around. 

<p>Here's my slideshare presentation:&nbsp;</p>
<p>http://www.slideshare.net/keels223/creating-a-great-social-media-strategy-vastrm-case</p>


Company

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Vastrm: Digital Strategy

Company

Community

Teaching

Mobile

English

English