Ryan Nelson

Multifaceted Designer

45

1

Urbane Design Co.

I really enjoyed working on this project. For months I wanted to create a word of the day logo set, to be constantly designing logos. This project gave me an opportunity to do that and taught me some great new tricks to do so.

As the project suggested, I found a few different word marks, some with extravagant design details. 

f3818025

I then found a font that was close to what I had in mind and then began sketching.

c27b869b

Once satisfied, I created some depth by duplicating layers and relocating the bottom layer.

238e572d

From here I conducted a color experiment. I had a few color themes in mind to try and match the meaning of Urbane.

5fde5311

1f50a058

bcdbb127

I selected the blue type on the orange background as my main image. Once selected, I went through the texture exercise  to finish off the word mark.

30e78488

I then created a few different options with the word mark over photography.

56aa8047

ff793ff2

Lastly a T-Shirt mock up for good measure.

5caf76ca

And thats it. Hope you like and if you have any feedback, I would love to hear it. Thanks!!!

Comments

Please sign in or sign up to comment.