Unfurl: Loose Leaf Tea

Unfurl: Loose Leaf Tea - student project

Update Sep. 23, 2013

Unfurl: Loose Leaf Tea - image 1 - student project

Direction I am approaching after some feedback and a long hiatus from designing... oops, trying to get back in the groove of things.

Unfurl: Loose Leaf Tea - image 2 - student projectUnfurl: Loose Leaf Tea - image 3 - student project

Unfurl: A hand illustrated approach to loose leaf tea, its packaging, and how people view this tea in a retail space. Above are images of some potential competition as well as inspiration to what i may want to do in my packaging. Below are some sketches of some logo work and packaging design I have started on. For the logo I either want to focus on an illustrated typeface, or get a very strong logo with simple hand drawn type. I am also thinking of designing and prototyping my packaging as well so there are a couple sketches of that as well. Any feedback would be great, and I am excited to see where I can take this project!

Unfurl: Loose Leaf Tea - image 4 - student project

Unfurl: Loose Leaf Tea - image 5 - student project