Keely Van Haren

Print Designer, Women's fashion, Brooklyn NY

5

8

This too shall pass

It's too effin cold to go out and take pictures, so I've decided to cull inspiration from online. This first round is all from pinterest. It's definitely easier to find things I do like on that platform than don't, so after this I'll try some other searches to provide a counterpoint. 

I love the simplicity of this. This packaging/typography tells me that this product is elegant, traditional and comes with no bells or whistles (since it is a commestable I would interpret this as having no additives). 

I like the combinations of type here and the colors. Despite how many different fonts are used here it is still very readable. 

I tend to have a pretty classic/romantic design aesthetic, but I think this really works- it looks really cool- I'm intrigued by the mysterious/futuristic look.

Again, I love the combination of fonts here and LOVE the colors. I also think it's funny, this seems like a very "grandma-ish" quote, and it's on the back of a skateboard- the fonts used also seem very hip and modern, so it's a nice contrast. 

This is easy to read, pretty to look at, classic. 

I love the hand-lettered look of this. Very old-fashioned looking- in a good way. 

I like how the words create a shape here. Also, good color.

I LOVE this. The whole packaging design just sings. Very old-fashioned looking that speaks to the nostalgia of this kind of product. The colors conjure a sort of mystical feeling - I feel like I will be transported to a magical turn-of-the-century carnival booth when I drink this. 

Exactly what it say's it is. Understated font lets the beauty of the image shine through. 

The abundant flourishes here illustrate exactly how excited I am by my morning coffee too!

Here's my go at kerning the word "typography". I guess I'm going to have to do more research about kerning because I didn't feel like it was that well explained in the videos (also, very hard to hear- the audio is so quiet!). I did the online game and did fairly well (approximately 90% correct on average) just going by eye. I've been trying to make sure that the spaces between the letters where they are the closest to touching is equal between each letter. (Does that make sense?) But sometimes, when a straight letter is next to a curving letter or an angled letter- the space between them can seem aesthetically larger because there is more negative space. Are there standards/accepted practices for what is "correct" or does it always come down to the designer's eye? 

Anyway, like I said, here's my first go:

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