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Gretchen Helpenstell

A Memory Making Machine

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The Trailer Talks: New Web Design

The Trailer Talks is a weekly online show based out of LA, where we interview people who live life creatively. This endeavor started a year ago as the brain child of Kathleen Buczko and Cecilie Korst who met in the cubicles of corporate America. These women were determined to do something more creative and fun with their careers, so they left the corporate world, threw together some video equipment in a 1970s Terry camper trailer and voila! We now have a private studio and video production company; the perfect combination of high-tech and jenky.

We are a resource for the budding creative. Our objective with this project is to reposition our brand to educated professional men and women ages 18-35 seeking career advice and inspiration with a healthy dose of entertainment. This will require the development of a new website.

Our distinguishing characteristics include: a legit 70s Terry Trailer, an adult female host, an wide range of professional guests, 10-15 minute interviews, and a set list of interview questions.

For our logo we want something that is able to represent a modern web brand using a "retro" feeling emblem. This shouldn't be hard considering we've got a Terry Trailer. Anything is possible when you've got a Terry Trailer, and copious amount of coffee.

Tones we are going for include: vintage-modern, warm, clean, creative.

Join our rebranding adventure on Facebook, and YouTube !  Any form of verbal genius is welcomed to help guide us towards our goal: inspiring creativity.

Much love from the original love pad,
THE TRAILER TALKS

Here are my three preliminary sketches:

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