Julian Cole

Communications Planning Crash Course

<p>Hey Annie, </p><p>Toms is such an amazing brand with a great proposition that seems to come up all the time for most brands when it comes to real social responsibility. I think the consumer journey for this brand would be really interesting and there would be so many great steps post purchase that you could go into. Have a look at Joan's project where he nailed the consumer journey for VW as it might give you some ideas <a class="url" href="http://www.skillshare.com/Communications-Planning-Crash-Course/527585589/projects/10539" rel="external nofollow" target="_blank">http://www.skillshare.com/Communications-Planning-Crash-Course/527585589/projects/10539</a></p>

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TOMS Shoes & Eyewear - One-for One

Company

Community

Teaching

Mobile

English

English