Sweet Spots – Illustrations for the Book Switch

Sweet Spots – Illustrations for the Book Switch - student project

General Theme: Personal Development

 

Specific Experience: Takeaways from the book Switch - How to Change Things When Change Is Hard.

I just finished reading this book and thought that creating some illustrations for it would help me to internalize and later recall some of the more important concepts.  I used the Procreate app for both the sketching and the final artwork.

 

Simple Objects:

1. The rider and the elephant

2. The path

3. Mind

4. Heart

5. Popcorn buckets

6. Amazon 1-click button

 

Abstract Ideas:

1. Heart and mind disagree

2. Point to the destination

3. Find the feeling

4. Growth mindset

5. Tweak the environment

6. Specific behaviors, not the big picture

 

Set 1 

Concept Sketches & Final Artwork

Sweet Spots – Illustrations for the Book Switch - image 1 - student project

 

Set 1 Revisited

After spending some time with set 1 and reviewing the feedback, I decided it would be a good idea to go back to the research and discovery phase. The book contains lots of concepts that will work great for set 2, but for set 1, it would be a good idea to illustrate the objects from the examples and case studies used in the book.

For example, popcorn buckets refer to a study that show how a situation can affect behavior. If you give someone a large bucket with unlimited refills they are more likely to eat more than someone with a small bucket and unlimited refills. 

 

New Simple Objects:

1. Popcorn Buckets

2. Rice Bowl

3. Train

4. Work Gloves

5. Parrot

6. Tip Jar

 

Concept Sketches

Sweet Spots – Illustrations for the Book Switch - image 2 - student project

 

Refined Sketches – Rice Bowl, Work Gloves, Parrot, and Tip Jar

Sweet Spots – Illustrations for the Book Switch - image 3 - student project

 

Set 1 Final Artwork

Sweet Spots – Illustrations for the Book Switch - image 4 - student project

 

 

 

Set 2

New Abstract Ideas:

1. Decision Paralysis

2. Follow the Bright Spots

3. Point to the Destination

4. Growth Mindset

5. Build Habits

6. Heart/Elephant and Mind/Rider

 

Concept Sketches

Sweet Spots – Illustrations for the Book Switch - image 5 - student project

 

Refined Sketches – Decision Paralysis, Point to the Destination, Growth Mindset, and the Rider & Elephant

Sweet Spots – Illustrations for the Book Switch - image 6 - student project

 

Set 2 Final Artwork

Sweet Spots – Illustrations for the Book Switch - image 7 - student project

 

Retrospective

1. This was the first time I've created a set of illustrations. I really enjoyed the process and having to work with the constraints.

2. I'm still developing my style and realized that I would like to try doing more abstract work that didn't depend on my current ink/outline technique. 

3. I really like the way the tip jar and gloves turned out. The parrot is probably my least favorite, I don't like how its head and tail turned out. Maybe I should have done the train instead.

4. The brain looks a little creepy, but it's memorable. I would probably do a more leafy plant next time, the olive branches look a bit stiff. 

5. The planning and sketching phase make a huge difference in getting a better and quicker final result.

 

I don't have a background in art or illustration but I've always enjoyed drawing. I've been using Procreate on the iPad for a little while now and really enjoy it. This was my first attempt at creating an actual illustration set that had a real intention behind it. It's hard to know what I don't know, so any feedback is certainly welcome! No matter how brutal, lol.

 

Thanks for viewing!

–Kinsley