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Skincare Girl: A skincare discovery site.

Skincare Girl is a skincare discovery site. The majority of beauty sites cover a wide range of topics such as makeup, fashion and skincare. My goal is to create a site that is exclusively dedicated to skincare discovery.  Kind of like Birchbox, but just for skincare.

Story:

Skincare Girl is the trusted girl next door, with an approachable, fun personality. She's trustworthy, funny, kind and smart. Skincare Girl aspires to be the Jennifer Lawrence of the skincare world. 

Twitter Strategy:

#skintips

Providing valuable content to readers by tweeting valuable skincare tips.

Twitter List: A list with tweets from skincare experts such as top dermatologists.

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