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Siuman Ng - Personal Branding

Hi there, my name is Siuman and I'm a graphic designer and illustrator. I'm starting a freelancing business so I'd like to create a branding. Feedback is much appreciated. Thanks for stopping by! :)

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AUG 5, 2014 | CREATIVE BRIEF

Background

Siuman Ng is a graphic designer and illustrator. Her style is clean, intricate, and elegant. 

Objective

To create a brand that reflects Siuman's design style and approach.

Target Audience

Small business owners and artists who appreciate an attention to detail and are seeking professional branding, print, digital designs experience. Clients who are looking for beautiful editorial and book illustrations.

Message

With a personable approach, Siuman understands your design needs and will create beautiful illustrations, and suitable brand identities, print, and websites for your business.

Competition

Other designers and illustrators.

Distinguishing Characteristics

  • Skilled in both illustration and photography, in addition to graphic design.
  • Has an in-depth knowledge in digital designs from her experience as a software developer.
  • Work with clients internationally.

Creative Considerations

  • Create logo marks that look handmade.
  • Light grayish pink, dark blue, white, beige.

Tone or Key Words

  • Handmade
  • Clean
  • Sophisticated
  • Elegant
  • Intricate

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AUG 6, 2014 | MOOD BOARD

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AUG 12, 2014 | COLOR PALETTE

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AUG 13, 2014 | FONT FAMILY

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AUG 13, 2014 | LOGO

BUSINESS CARDS FRONT

BUSINESS CARDS BACK

WEBSITE

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