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Caleb Warren

Visual Designer




The goal of this assignment was to design a minimal logo mark based on an animal. 

When thinking through which animal I wanted to design, I chose a seahorse, because the side profile silhouette would lend towards a minimal mark with great curves.

The process was done by:
1. Creating a mood board of seahorses
2. Creating sketches based on the mood board
3. Creating a vector image in Illustrator from the final sketch using paths and gridding

Thanks for viewing my project! Kudos to George for a great Skillshare Course!

Find me on Behance!


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