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Sasha Marie

The purpose of my blog is to use as a creative outlet of my journey, connect and inspire others, as well as strengthen my own brand/voice. The reader I envision checking out my website is an inspiring makeup artist, a new mom, or both! I want to be able to reach a crowd of individuals who are trying to make it in the beauty industry and are frustrated with their daytime job, wanting to focus more on their own creative outlet. I want my blog to touch on being a new yorker, new places/experiences to check out, working in the beauty industry, behind the scenes, and more. I am still building my voice and content for the blog. 

My reader is 

  • strong
  • ambitious
  • adventurous
  • creative
  • stylish
  • dreamer

The style of my blog

  • fun - childish = playful
  • honest - crass = genuine
  • easy going - too casual = colorful
  • helpful - condescending = inspiring
  • artistic- avant-garde = creative

Smart goals

  • I want to have at least an audience of 100 people reading my blog regularly by this time next year
  • have a flow of conversation with my audience connecting and expressing their own situation

Sasha-Marie is a playful, genuine, and inspiring blog focused on providing content about being a mom in the beauty industry to freelancers, new moms, and creative workers so that I can connect and inspire my readers. 

Why are we doing this?

  • strengthen my brand/voice

By putting in the effort to develop quality content on a regular basis, I plan to: 

  • have at least an audience of 100 people reading my blog regularly by this time next year
  • have a flow of conversation with my audience connecting and expressing their own situation

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