Liz Long

Consultant to Product Makers

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: SAMPLE PROJECT : Launch Executive Coaching Business

SECTION 1 :: DESCRIBE FUNDING GOALS

A. Description of Funding Goal(s): Launch coaching business targeted at corporate CEO's and Executives.  

B. Breakdown of Funds Requested: 

  1. Logo and tagline: $1,000
  2. Headshots: $900
  3. Web design & development: $2,000
  4. SEO services: $500
  5. Design of marketing materials: $1,500
  6. Social media campaign: $1,000
  7. Software: $300
  8. Creation of promotional e-book: $1,500

C. Total Capital Required: $8,700

SECTION 2 :: RANK THE METHODS
The following funding method are ranked from best fit to worst fit (best being #1, worst being #6). 

Method                                     Score 

  1. P2P Lending................5
  2. Friends and Family......4
  3. Crowdfunding.............3.5
  4. Microfinance................3.5
  5. Incubators....................1
  6. PO Financing...............0

SECTION 3 :: IDENTIFY NEXT STEPS

Method: P2P Lending

Next Steps: 

  1. Get credit score from at least 2 credit-reporting agencies.
  2. Research P2P lending sites and decide which is the best choice.
  3. Go through online application process. 

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