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Martin Lee

Designer/Illustrator

6

3

River Monsters

Had a litle play around with vectors tonight. Things got a bit crazy but I kinda like the way this is going. Might go back to sketching for a bit to get the composition sorted.

This is an attempt to add more attitude and intensity to the logo. I've lost the fly fishing vibe and gone a bit more Jaws.

After sketching various names of local restaurants etc, I decided to choose one of my favourite TV shows as subject matter. River Monsters follows the adventures of British fisherman Jeremy Wade around the globe in the search of monster fish. Although it is a modern series I felt the heritage of fishing would lend itself to a more vintage execution of the River Monsters logo...

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