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Purifier Pale Ale

I play a lot of League of Legends and, while I don't drink beer, I like the labels and logos a lot. So I smashed the two together. The most recently released champion in the game is Lucian, the Purifier. I tried to incorporate some of his lore (once very soft and warm, now cold and austere) in the typography. So... yeah! Purifier Pale Ale was born.

Lucian's Classic Skin Splash Art

Lucian. Read more about him here.

First eight logo sketches. And, whoops, I misspelled purifier in the last one. Aha. Ahahahaha... I'm terrible.

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