Sorry, your browser is not supported
To have the best experience using Skillshare, we recommend that you use one of these supported browsers.

Provider

When I was 15, a friend of mine had these really dope Nike shoes. They weren't just any Nikes thought. They had a fat tongue and "SB" included under the swoosh. 

Later on that night when I got home, I couldn't stop thinking about how cool and different they were. I got on my computer and asked him all these questions, such as "where do you buy these shoes from?" to "how much do they cost?" This pretty much branched off into different footwear brands, clothing brands, and so on and so forth. I was intrigued. I remember thinking to myself as I was talking to him "yo, I can finally dress cool!" After providing me with all this information, I was amazed and even more intrigued about all these brands and sneakers I've never heard of before. As we were about to end our conversation, he said these exact words: "Don't be a hypebeast." I asked what that was and he gave me the link to the website. We ended our conversation and I was introduced to a world that I eventually found a passion for, which has led me to this project.

 

During those years, I discovered all these amazing individuals who created the brands I was drawn to. Shawn Stussy of Stüssy, James Jebbia of Supreme, Bobby Hundreds of The Hundreds, Rick Klots of Freshjive, the list goes on. I remember looking at all the apparel that would be released in the upcoming seasons and planning out which pieces I would buy, how much money to save, if it was even possible to purchase (since I live in Canada) and all that. I also used to look at pieces and think of ways that I thought would have looked better in my opinion. No jabs at anyone. 

As I got older, my taste in fashion began to change. I still wore all those brands, but only pieces with very subtle branding or minimal graphics. I live by the quote by Leonardo da Vinci, "Simplicity is the ultimate sophistication." and Dieter Rams 10 Principles of Good Design. Those two have influenced not only my fashion sense, but my lifestyle as well. Less is more.

Fast forward to 2012. Last year, I decided that I want to start my own apparel. I wanted to call it "Provider". I am very set on this name for a number of reasons. First, all those individuals, from Shawn to Bobby to James, have provided me with the inspiration and motivation I needed in order for me to even think of starting my own apparel. Second, I wanted to start not only my own apparel, but a story and a project that would provide the generation of tomorrow the inspiration and motivation they need to fulfill their goals and dreams. Provider is the link between the old and the new, the past and the future, the streetwear kid to a sophisticated young adult. Provider is the bridge of connection, which is why I used a script font as a logo. It will have a streetwear feel but a sophisticated look that you can dress down or dress up. It's gonna be dope. 


Apologies for a very basic description, I just want to get this started ASAP because I have been very busy as of late and haven't had the time to start. Good luck to everyone and I look forward to seeing all your work!

Comments

Please sign in or sign up to comment.