Hey everyone, 

My name is Robin, and I started a business this year that helps fashionable women lead more eco-friendly lives. 

I started this business because I wanted to bring eco-consciousness to the fashion-focused woman and prove that eco is chic. I got the idea when I realized that there were no eco-friendly websites that made sustainability seem glamorous or fashionable.  

Working on my business plan will help me understand the details of starting this business. I am a big picture person, but I lack the clarity on how businesses are formed, what steps to take, etc. I am most excited to have clear milestones in place so that I'm not flying blind!