My Logo Development

My Logo Development - student project


So I had a word mark but not a logo mark.  I kept reading about now important is was for people to have an image in their mind when they though of your brand.  I had been trying to come up with one and I just couldn't figure out a look that worked for my art business. Then I tried the sketching steps in Lindsay's class and it helped me to create steps to get to where I need the logo mark to be.  

Here's the first attempt.

My Logo Development - image 1 - student project

I didn't like the flat look so I tried again.

My Logo Development - image 2 - student project

Here's the 3rd draft and this time I loved the gracefulness of the arms curving in one direction.

My Logo Development - image 3 - student project

I cleaned this one up and I am super happy with the design which combines my style perfectly.  Although I am happy with it for now, I understand logos evolve.  I am totally open to feedback!!

My Logo Development - image 4 - student project

Thanks for the great class Lindsay!    

Chris V
Artist, Designer, Maker
Teacher