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Anna Robertson

Web Designer at 14 Theories

30

5

Morning Glory Metalworks

Oh hi designer friends!

My goal is to design a logo/label for the jewelry company my mother and I started together. The style of jewelry is playful, natural, a little ornate and a little messy. I want to convey a feminine, earthy feel without being eco hippy, cutesy country, or frilly floral curtain Aunt Joan - ok erring on the side of Aunt Joan.  

Right now we're using a simple patterned stock to hang the earrings on, but I'd like to create custom labels that double as the packaging.

Here's some pictures of the product:

At this stage, we have yet to name our jewelry line. During my initial research I am going to ALSO research a good name so any suggestions are most welcome!!! 

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We have a name! 

Morning Glory Metalworks

We found the name through researching flower names starting with M - the aliteration of the Morning and Metalworks clicked with us. Morning Glory carries the imagery of a bright, soft morning sunrise and isn't too girly or pompous sounding. 

A quick Google search found a Morning Glory Antiques and Morning Glory Designs (Morning Glory Cottage) , so I think we're safe with Metalworks. Morning Glory Logo  also came up with nothing of interest - so onwards!

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Inspiration

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First Sketches


I don't have access to a scanner right now, so I appologize for the crappy quality of the images. Here's some of my initial sketches! 

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