Updated Oct, 23rd 2012
Merit Bags is line of modular bags and accessories focussed on addressing the needs of short and medium distance bicycle commuters. Merit Bags flagship product will be a fully customizable bandolier-style sash, to which any of Merit Bags’ attachments can easily be added. The value in the product is also what makes it unique: it can be fully customized and configured to do exactly what a commuter needs, and none of what they don’t.
Merit Bags will be sold in several configurations, but I have a few core price points in mind. There will be a basic “starter pack” that will include the bandolier and 3-4 of the most useful attachments (ie, cell-phone pocket, wallet, small pouch and U-lock carrier) which ideally will fall in the range of $60-85, making it competitive with other commuting bags. Depending on manufacturing costs and functionality, attachments should fall in the range of $10-25 each.
Materials and Manufacturing:
I am committed to using American-made materials whenever possible and keeping manufacturing in the US if possible. I am also interested in recycled materials if they are available. I think that these value propositions are shared by the target consumer for my product and will serve to distinguish the product and give it more of a “high-end” credibility.
Shown with various attachments
I plan on building a cardboard prototype this week to better figure out materials needed and quantities, but ideally the bag will be predominantly constructed of waxed canvas and nylon webbing.