This is the first time I have ever done sketches - so I know they aren't the best. I usually do everything - concepting and all in Illustrator. I found this to be helpful but don't know if my drawing / sketching skills are up to par. I tried some watercolor too for fun.
Let me know your thougths.
I chose to digitize the lemon logo. I am not exactly happy with it yet. I feel like the letters that flow off the object aren't flowy enough. Also- I don't like that the o is open.
I also played around without doing something in a object. I really like this...
I tried to add some texture and like this look but wonder what others thing-- the lemon might have too much. I do however like some difference in color --althought hat would make this a four color logo. Any feedback would be great!