LA Wordmark

LA Wordmark - student project

This has been my favorite class so far on SkillShare! Not only did I learn tons of new information about logo design and how to manipulate type in Illustrator, but you ignited my excitement for this craft! I wake up in the morning thinking about type! 

Here is the evolution of my Los Angeles word mark. I was amazed what I could do with just Helvetica Bold: 

LA Wordmark - image 1 - student project

I'm really happy with the final image in black and white, but I think it will pop great in color, too, so here is my T-shirt design: 

LA Wordmark - image 2 - student project

And an alternative layout with a repeated city name - it is simple, but I love the lines formed from the angle of the "A" and the colors: 

LA Wordmark - image 3 - student project


I would love any feedback from this community!