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Johnny Cupcakes: 8 Bit Tee

My name is Matthew Watson. I am a graphic design student in southern California.

I love Johnny Cupcake tee shirts.

One thing in particular that I love about their shirt designs are the references to pop culture of the past (Ninja Turtles, Ghostbusters, Looney Tunes, Jurassic Park, etc.).

One pop culture reference that I noticed was missing during my research (or perhaps I just couldnt find it) was an old school arcade/8-bit video game reference. I was quite surprised. But then again, I'm sure there are some licensing/trademark challenges with companies like Atari, Sega, Ninetndo, etc.  Not sure how that all works to be honest.

Given my affinity for all things Nintendo (I'm pretty sure I was born with a NES controller in my hand) & Johnny Cupcakes' nack for cleverly appropriating pop culture icons, I figured this could be an interesting tee shirt concept that would not only be a lot of fun but also fit with the Johnny Cupcakes brand.

I am currently wrapping up my research & assembling my mood board. WIll update soon.

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