Jena's Kickass Plan

Project Description

Establish your voice, and create a content game plan.

Step 1: Establish Your Voice. Complete the following actions in order to determine how you're going to present yourself to your audience:

  • Who am I? 
  • Honest, Passionate, Determined, Organized, and Helpful
  • What do I have to offer? 
  • My soul. J/K I sold that a long time ago...
  • I want to offer book reviews but also incorporate craft books that can help writers on their journey. 
  • Also, help them find the proper blogs and websites so they don't wander around the interwebs like lost sheep. 
  • I have friends who call me the Queen of Google because I am always willing and ready to research and find what they need help with. I'm not sure if that's good or bad but that's my passion. 
  • In a nutshell, I want to be like a library card catalog. I want to be able to direct future writers on the easiest road possible with my own personal Dewey decimal system. 
  • Merge 'em! 
  • I want to eventually step out of my comfort zone and create vlogs but for now, I will blog on Tumblr and incorporate my sass, care-free voice and plenty of gifs (pretend there is a sassy gif here). There are a ton of helpful articles and reviews for writer's out there but many of them are monotone and drab. I want to be able to be upbeat, approachable and be that slap in the face or first sip of coffee in the morning to kick you in the pantaloons! 

Step 2: Create a content game plan. Narrow down the Who, What, Where, When, and How for your platform:

  • Who is your target audience?
  • Any writer's out there. Mostly YA but I'm hoping to branch out from there.
  • What service are you offering?
  • A one-stop shop for your basic writing needs to get you on the right path.
  • Where are you going to post your content?
  • Tumblr
  • When are you going to post your content?
  • Wednesdays
  • How are you going to spread the word?
  • Twitter, Facebook, and Instagram.

Be sure to share your final project with your classmates, that way we can all help each other fine-tune our author platforms. 


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