Luis Giraldo-Rojas

Imperial Eloquence

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Imperial Eloquence Streewear Boutique and private label (9/23/2015)

IMPERIAL ELOQUENCE 

  1. Brand Name & Mission Statment

VIA BASECAMP: A TEAM “GRAND VALUE STATEMENT”:

IE: WE STRIVE FOR GREATNESS and Greatness to us is being the go to source for streetwear and Creative style, having earned the trust and support of (creatives,influencers, & leaders) in the realm of luxury, arts, entertainment, business to provide a way to make (them) feel and look better, enjoy life, be inspired to an imperial level

 

  1. HOW WE DO THIS: We help customers and those who get involved with the brand to discover and tap into their IMPERIAL inner POWER- THAT is Greatness through fashion and art BY TELLING THEM: “DO IT YOUR WAY”

Imperial Eloquence believes this is what it looks like to pursue greatness daily: INSPIRING, SPIRITUAL, CREATIVE ,AUTHENTIC

INSPIRING: Showing measurable landmarks of freedom: money, resources, experiences, people that entice others to want to be a part of this

SPIRITUAL/successful:Touching on the truths of enlightenment and growth internally and externally

CREATIVE/courageous:Always building artistic solutions making beauty in any form that can be enjoyed by many “para el bien de todos” and being true(warrior like/masculine)

AUTHENTIC/ambitious:Being true to the image of the brand we imagine our best,realest,most successful version to be.

IMPERIAL ELOQUENCE IS Creative. Powerful. Style

Mission Statement: Providing inspiration through streetwear fashion unlike anyone else in a form that speaks CREATIVE POWERFUL STYLE. IE presents passion for culture and those who build art and do it going against the grain. We provide apparel, products and services to make creatives feel, look better while at the same time inspiring them to create.

 -IS THE PRODUCT CREATIVE IN A WAY THAT STANDS OUT

-DO WE emPOWER OUR CUSTOMERS WITH OUR PRODUCT AND SERVICE

-IS STYLE PRESENT IN THE WAY WE CARRY OUR VOICE AND PIECES. (ISAC) Inspiration, Spiritual/Success, Ambitious/Authenticity, Creative/Courageous

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  • www.imperialeloquence.com is now up and running

  

LOGO:

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WORDMARK/COLORS: Purple, Black, Grey

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Our first word mark has been inspired by the Colombian herritage and culture of Las Vegas as our city of upbringing and the allure of crime and the lights of our cities.

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OUR FIRST COLLECTION ARE CREATIVE PIECES ALONG THE SIDE OF OUR CURATED BRAND OFFERINGS from underground luxury streetwear labels.

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Our first collection

Theme: Psychedelic experience

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