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If you can't say something nice...

Years ago, my best friend and I adopted a very practical life motto:

If you can't say something nice, say something descriptive.

For example, "Wow! Your hair is so short!" or "That dress is such a unique shade of purple." or "Awe, your baby is so little!"

You get the idea.

I chose to do this phrase because I think it's hilarious and useful! The subtle incongruity laced with good intentions reminds me of vintage 40s and 50s advertisements with ironic sayings like "Tupperware, the best thing to happen to women since they got the vote!" and "More Doctors smoke Camels than any other cigarette."

With that in mind, I've decided to focus on that vintage advertisment look for my project. Here we go!

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