I am most passionate about travel. Traveling, I feel, is the best way to create empathy in others and create a new way of seeing things. This empathy is how barriers are broken down, stereotypes eliminated, and fear of the unknown overcome. There's much more to traveling than a trip.
That being said, I'm helping an early-stage travel start-up with their business development (and a whole bunch of other stuff). I thought that creating a strategy, or a story, would assist me in not just social media efforts but really how I communicate the brand to others.
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