Gorillae Matcha

Gorillae Matcha - student project

Gorillae Matcha - image 1 - student project


I wanted to create a custom piece for this local brand of matcha powder. The owner is very fond of the typography of the current logo, which is not a custom font, so I wanted to maintain the aesthetic as much as I could.

I started with Bebas Neue Bold, since it kind of looked like the current logo, and started iterating the design as shown below:

Gorillae Matcha - image 2 - student project

I added a matcha leaf to the G and made a monogram icon.

Gorillae Matcha - image 3 - student project

 I also had this final custom font iteration, please let me know what you think!

Gorillae Matcha - image 4 - student project


I enjoyed your class very much, thank you Jon!