Updated Dec, 5th 2012
Gifting is a two-way transaction. The recipient gets the gift, and the giver gets the satisfaction of giving.
Given is a wishlist that makes the inherent value of the gift front and center, making the act of giving a gift not about giving stuff, but adding value to the recipient’s life.
When a user creates a wish list, they will list both the item and the greater value the gift will give them. When the giver arrives on Given they will find the gifts shown first by this deeper life value the recipient will find in the gift, and then be able to access the product information.
A bridal registry list could include:
A graduation gift list:
A kid’s birthday list: