123

3

Flux

I have a friend who has asked me a long time ago a logo for a company he's creating in his basement.

He said that the idea of the company, called flux, was of cash flow and because of that we always wanted something that was a continuous flow between letters. He send me some examples

1608c6f3

481a12fe

f1ab1d90


Based in his idea, I started making some sketches.

e544fb42

Since he liked organic shapes, I chose to make a sans-serif with round tips.

70803191

Testing first letter shapes

da57a293

Testing connections between letters.

Unfortunately, I forgot to take screenshots of the final phase of development, but here's the final one:


63d2dd9a

Taking a look now, the grain texture is too low, so I'll be uploading a new version soon.

Comments

Please sign in or sign up to comment.