Expression of Interest Marketing Video For Fitter By Future Cops | Skillshare Projects

Bradley D.

Future Cops Online



Expression of Interest Marketing Video For Fitter By Future Cops

Over the years since leaving law enforcement I have observed thousands of persons wanting to be a law enforcement officer and during my observations I noticed that a lot participated in the selection process to be an officer without preparing for such arduous testing processes. 

As such Future Cops Online was created, where I now run online classes to assist persons to practice and prepare for the law enforcement testing process.

One particular area I have observed which cannot be taught online is the lack of fitness with a lot of potential police applicants and the need for dedicated personal trainers who can offer as a side line to their current personal training business a dedicated #fitterbyfuturecops training program.

Each #fitterbyfuturecops training program will be designed by the trainer around the local law enforcement fitness test to assist their clients to pass the entrance test.

Employment of fitness trainers and instructors is expected to grow by 24 percent from 2010 to 2020, faster than the average for all occupations.

Fitter By Future Cops with the hashtag #fitterbyfuturecops is a marketing concept for personal trainers collectively working as one global group that allows them to tap into persons who are considering a career in law enforcment who want to get fitter to ensure they pass the law enforcement agencies entrance requirements.

The concept of Fitter By Future Cops not only not only taps into a large global market of potential customers it appeals to persons who know how law enforcement has a basic physical fitness entrance requirement and want to be a part of dedicated structured fitness group where all participants have a common goal of personal fitness.

The Fitter By Future Cops Marketing vidoe is aimed at attracting expressions of interest from personal trainers who want to offer fitness classes under the #fitterbyfuturecops brand. Operating under one global brand personal trainers can establish a low cost business that will 'kickstart' their business with a well designed international marketing campaign showcasing all #fitterbyfuturecops trainers across all geographic territories that will attract the attention of potential applicants to the in excess of 32,000 law enforcement agencies in the United States alone in addition to the thousands around the globe.

My video has to have cut through and a call to action and appeal to personal trainers globally. 

Project Marketing Video


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