Dejamor - student project

Déjàmor is “BirchBox for romance and intimacy.” We sell monthly subscriptions for couples to instill their relationship with romance and intimacy – delivering creative experiences and products that are easy, fun, and exciting. We have a few hundred subscribers since launching an initial market test in July.  We continue to benchmark customer acquisition channels and explore business partnerships with relationship consultants, magazine publishers, and product wholesalers. 

Dejamor - image 1 - student project

Studies show that 52% of Americans are “dissatisfied with their love life.” Worse still, 25% of people stray to infidelity as a result of relationship boredom.  But there is hope, because 80% of people are open to receiving help with their relationship.  Indeed, Americans spend $13 billion on relationship products and services, like Cosmo magazine, self-help books, and couples counseling. Yet these haven’t fully addressed the problem. That’s why Déjàmor is dedicated to changing the dynamics of relationships. Déjàmor delivers a monthly care package for your relationship that instills romance and intimacy. Our packages include two boxes – one for His Eyes Only and another for Her Eyes Only.  Each His & Her box contains a recipe and ingredients to enjoy an unforgettable moment with your partner. For Her, it’s a great way to highlight the romance; for Him it’s a fun, easy way to sweep her off her feet. 

Dejamor - image 2 - student project

Dejamor - image 3 - student project