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Dayna Wallace - Assignment 1 - Who is My Audience

Who is my audience?

Micro and small business owners seeking to effectively use Facebook to market their business

What's their problem?

 - They are struggling with figuring out how to correctly setup their Facebook presence

 - They are attempting to market on Facebook but unable to generate traffic or conver their traffic into sales

 - They don't have big budgets to pay anyone to do their market just yet so they're seeking way to learn how to be effective using existing resources.

How can I help?

Offer a training program and softward that will:

-  Guide them on the correct way to setup their Facebook presence

 - Teach them how to generate high quality, targetted traffic on Facebook

 - Teach them how to use strategies for converting their traffic into sales

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