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Cumberland Valley Kombucha

This was a label design I had been working on for a friends business. Originally, I was using some typefaces from Lost Type and others, but I really felt it needed a more handcrafted, local feel to it. 

Here was some preliminiary sketching for the new label design.

Next up, some early Illustrator progess screenshots...laying out the strokes, outlining, starting to play with the widths and placement.

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