Chimar Smith

Designer / Art Director at Convenience

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Convenience

Convenience expresses the moment an idea comes to a person subconsciously. This mysterious moment is celebrated throughout our line of thoughtful graphic apparel. 

Slogan

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Logo

The block which houses the logotype represents the moment or block of time an idea comes to a person subconsciously.

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Wordmark

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Icon

The waveform graphic is visualising the transmission that takes place in the mysterious moment an idea comes to a person from the subconscious.

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Standards

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Application

size label

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2-sided hangtag

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business card

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iphone wallpaper

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crewneck

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laptop sleeve

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window vinyl

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branded car

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Mission Statement

"As a label Convenience fuses the energy of visual culture with contemporary style at its core. Each piece is made with care to ensure hi-quality graphic apparel is delivered." 

Direction

Cognizant to the fact that at present the contemporary street wear fold is widening, Convenience works to implement a different look and feel that shouts modern graphic design and avoids the formulaic to resonate with the consumer of progressiveness, eluding the common thread found in a number of clothing brands on the market today. Taking the said approach to our graphic apparel line, it has the capacity to appeal to a tasteful young and mature audience alike. Convenience's expansion includes, but not limited to t-shirts, cut and sew, accessories and poster prints. All items will be available at price points within reason.

Pricing

All prices depend upon the material used in producing product, complexity of print and/or design.

T's

32.00 – 38.00

Shirts

Anywhere from 45.00 – 80.00

SS14 Collection 01

We're currently working on our graphical heat — Heat

Cubic Sun

In this piece the term "son" is augmented to mean a person that shines.

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process

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Top

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Stack — Ghost version 

Speaks to the spirit of Convenience being wearable art and design.

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Rewind to Dizzy Gillespie 

Shirt reads "DIZZY" backwards in person and forwards from left to right in mirror, suggesting the past informs the future.

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Tribute poster included

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Time Less 

This piece expresses how we aim to create work that is unaffected by time, displaying an unmoving clock.

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Locked-On C 

Sweater visually communicating our label's focus.

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Nativo

S/S 2014 Convenience.

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process

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Poster work

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Research

Looking into a venue for Convenience launch.

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Offering a Convenience cocktail at event is under discussion.

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Figuring out ways to control the space provided for event.

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More to come...

SS14 Collection 02 

The Cold 

Venom

Piece is a comment on the nightlife. Garment will receive a dye hit to center before printing graphic that will use dye-sublimation. 

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VIA EXIT 

Piece is based on Convenience exiting the physical realm into its mystical workspace—which is thought—to bring you novel style.

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Locked-On C 

T option

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Stack — Deep Pond version 

Working the metaphor from the ripples found in shirt. We plan to apply a dye hit to the material before printing graphic.

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process

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Stay tuned!

CONVENIENCE

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