Joanne Porter

Graphic Designer and Illustrator

264

11

Chipmunk mark

I chose to do a chipmunk for this project and hopefully it pulled off. I have been debating with myself the differences between a chipmunk and a squirrel. There are obvious reasons, but I was just unsure whether or not if anyone were to take a quick glance at this logo, what would they see?

I've tried to achive the chipmunk look by adding a stripe on its back and having a thinner tail. The little dot next to it on the right represents its hand and/or it holding a nut.

Here is a brief summary of my process:

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Then I decided to create a fictional company wordmark and try the logo in different colours.

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