OBJECTIVE • Drive new sales from website shoppers.
Strategy • Make an offer that appeals to deal seekers who received a tax refund recently.
Tactic • Promote on the SimpleTire.com website, social media, and to email subscribers. • Deal is for all Car & Truck tires.
Headline: “Roll with Your Refund” Sub-headline: “Great Deals that Extend Your Tax Dollars! others point. - Offer: “5% Off Tires For Your Car or Truck Action: “Coupon code: TAX18 Details: “Ends March 21st