E Genevieve Williams

FIND YOUR NIKE SWOOSH: BASIC LOGO DESIGN

hiya Alison. you've gone quiet. what's happening??

Hi Genevieve,Your class totally rocked my world. I was sitting there trying to brand myself and I thought hmmm, what if I was able to be a consultant and actually make a company that provided communications strategy services to organizations that need it?That took me down a road of finding out that my employer is breaking the law by paying me as a contractor and expecting me to work like an employee. Turns out they know that it's illegal, they're just doing whatever they want.So, in sum I'm going to resign because I'm being taken advantage of and use this class to help design the brand identity for the consulting company a friend of mine have been dreaming of!Thanks for your support and expertise and I'll be online shortly with new vision boards.Alison

hmm. wow! that's a big step Allison, but an exciting one. would like to speak off the grid about it. pls contact me at egenevievewilliams@gmail.com. look forward to seeing your new mood/vision boards. warmly, g.

color is lively and very consistent. good! sketches now?

"THIS is the person I need on my team because she understands the challenges, she has the skills I need, and she's a decent person who enjoys life." great!! this sounds like a person i want on my team. your typography speaks more loudly than anything else here. so pls sketch up your idea for your logo based on your typography board. i understand concept is what it is, but you don't necessarily want it to look like your concept swipe, and green and gold, black and white. let's see how you sketch up the name of your enterprise. do a bunch. video tomorrow nite. will choose one or a few of yours to talk about. til monday nite. warmly, g.

ok cool! thanks, this is beyond fun!

I'm 30 female graduate degree urbanI'm targeting the founders or key decision makers of startup (or small) social enterprises in NYC, especially design or product development firms. I'm highlighting my skills developing communication strategy and reflect my personalityskills- creating media and event strategy to increase brand awareness startup, social enterprise, social entrepreneurship experience management (project and people) personality- global mindset fun a go-getter urban, design minded, socially consciousI want someone to land on my website and say, THIS is the person I need on my team because she understands the challenges, she has the skills I need, and she's a decent person who enjoys life.

tell me who you are, who you're targeting, what you're selling or showing of yourself.

are you showing me typography? need to see concept first. concept drives everything.

ok i made a concept board, i couldn't find enough examples to fill a whole board but i'll keep looking

this is a great idea. let's see where you're going with it!

<a href="http://pinterest.com/tenochvalley/concept-branding/" rel="nofollow">concept</a>
<img src="http://s3.amazonaws.com/skillshare/uploads/project/2062cbc85e63d7df4de3bfda0b575461/4345837a" alt="Branding Me - image 1 - student project" srcset="http://s3.amazonaws.com/skillshare/uploads/project/2062cbc85e63d7df4de3bfda0b575461/4345837a 600w, http://s3.amazonaws.com/skillshare/uploads/project/2062cbc85e63d7df4de3bfda0b575461/4345837a 1000w" sizes="(max-width: 600px) 600px, 100vw" loading="lazy">
typography
<img src="http://s3.amazonaws.com/skillshare/uploads/project/2062cbc85e63d7df4de3bfda0b575461/e2330c04" alt="Branding Me - image 2 - student project" srcset="http://s3.amazonaws.com/skillshare/uploads/project/2062cbc85e63d7df4de3bfda0b575461/e2330c04 600w, http://s3.amazonaws.com/skillshare/uploads/project/2062cbc85e63d7df4de3bfda0b575461/e2330c04 1000w" sizes="(max-width: 600px) 600px, 100vw" loading="lazy">
<a href="http://pinterest.com/tenochvalley/color/" rel="nofollow">color</a>
&nbsp;a lot of black and white and green with gold accents and washed out lighting
<img src="http://s3.amazonaws.com/skillshare/uploads/project/2062cbc85e63d7df4de3bfda0b575461/17e013cf" alt="Branding Me - image 3 - student project" srcset="http://s3.amazonaws.com/skillshare/uploads/project/2062cbc85e63d7df4de3bfda0b575461/17e013cf 600w, http://s3.amazonaws.com/skillshare/uploads/project/2062cbc85e63d7df4de3bfda0b575461/17e013cf 1000w" sizes="(max-width: 600px) 600px, 100vw" loading="lazy">
color II
<img src="http://s3.amazonaws.com/skillshare/uploads/project/2062cbc85e63d7df4de3bfda0b575461/259da461" alt="Branding Me - image 4 - student project" srcset="http://s3.amazonaws.com/skillshare/uploads/project/2062cbc85e63d7df4de3bfda0b575461/259da461 600w, http://s3.amazonaws.com/skillshare/uploads/project/2062cbc85e63d7df4de3bfda0b575461/259da461 1000w" sizes="(max-width: 600px) 600px, 100vw" loading="lazy">

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