I love books. All kinds. I love to read them. I love to make them. I love typography and the look of the written word on the page. I also love purses, so making a purse out of special books struck a chord with me. When I carry one of the purses I've made, women flip over them.
MOOD BOARD 1:
I want a label to sew into the lining of the purse, as well as a label to put on the package when I ship them to their proud new owner.
Mood Board 2/Inspiration:
I want to meld the concept of book ownership and handbag ownership. The discerningly quirky bibliophile woman who likes the differnt, the offbeat, the handmade, and might be a bit of a nerdy bookworm-slash-fashionista, would understand the appeal of handbags and clutches that pay homage to the timeless classics of our childhood.
At first the central image of the dragonfly and its ornate background appealed to me, but it is too complex an image to be a woven label. The label needs to give the impression of richness and some ornate flourishes, yet be clear, simple, clean and easy to read.
I realized that the decorative touches can be words as well, with some simple shapes to provide visual movement, rhythm and value.
My inspirational wanderings led me to vintage postcards and post card markings. Now I'm starting to get the feeling that I can gather some of these elements and adapt them for the type of message that I want the label to convey.
Here are my scribbled ideas for the label.
CONCLUSIONS: It's funny how what seems like such a good idea in my head doesn't even come close to translate on the page.
So here are the words that I (think) I want on the label, along with the type styles:
The proportions aren't exact beause I was working on the alphabets and how I thought they would work on a woven label. The little header "Timeless Classics" I want to be reminiscent of the "Once Upon a Time" types of fonts you see in fairy tales.
And I wanted the word "BOOK" to be instantly recognizable, and reminscent of school. So I based "Bookbags" on Century Schoolbook.
And then, smaller, at the bottom of the label I want Copperplate script saying something like "One of a Kind" or "Handmade Just For You".
Other than those words, I can't think of anything else I might want on the labels.
Here is a business card I came up with as I went around town seeing if any local shopkeepers would want to sell the purses.