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Banking to Blogging

I left a +100k+ job as a bank president to follow my dreams of building an advertising agency from scratch, designed to help companies (especially small companies) become more successful.  I intend on making my agency a world class company with world class customer service. 

 For many years now I have lived in a business world that was heavily regulated and innovation was more or less discouraged.  This is a world where policy and procedures often limited creating a “great customer experience”.   I came to the realization that if I wanted to build something really special, I needed to step out of my comfort zone and never look back. 

The world is changing very rapidly as the speed of human interaction accelerates.   Businesses around the globe are struggling to keep up with the new dynamics the ways consumers are trying to reach them.  Many companies understand the they should get involved in social media and the online world, but either lack the skills or resources to get involved.

Filling this huge gap between what consumers are looking for and businesses are providing is our number one priority.  My staff and I have spent the last 10 months jabbing.  We soon will be throwing some well-timed strategic right hooks.   Through this course I will be soaking up all the great content that Gary V provides.      

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