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Audience + Inspiration

The audience I want to target with my shoe are people who are looking for a shoe that adds a splash of pizzazz to their ensemble. The shoe is a cut low around the ankles to look good with a dressed down suit.


The idea for the shoe was thought up while reflecting on my vacation in Istanbul. Here are some things that stood out to me that I am incorporating in my shoe:
- It is a maritime city, so I am including some nautical elements in the shoe
- When I was at the Sultan's palace the color gold was a prominent colour
- The entire city is on numerous hills, buildings and houses are alternating between high and low; this idea maybe used on the outsole
- the peddle roads and walk ways were interesting


Picture Board:
http://imgur.com/bk9Qq

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