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Assignment #2

Here's assignment #2. I decided to do an imaginary journal also. I'm still learning InDesign & I can't figure out how to create a little more space around the drop cap. Also couldn't find a reason to use bold type but I think I got everything else in. I originally had hashtags but I thought the dingbats looked better. May be a little obscure....

Assignment #1: I chose Avenir (Futura) because the round letters will fit in eventually with bike wheels. I like the forward slash because it communicates the idea hills, though it may be a bit tricky. With a start up I think it's important to include the slogan with the name as people need to know what your company is all about. I actually like the directness of #1 but I wanted to experiment with alignment and the "color" of the various weights of futura.

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