Updated Mar, 5th 2013
My new Lean Canvas narrows early adopters down to one class: the model aviators.
We now can ship model kits to be assembled by the customer who is a tinkerer. Way less overhead, salaries.
1) Wanting bigger payload
2) Latest cutting edge
3) Longer flight times
balloon, plane, quadcopter,
Product is loaded with sensors,
gyro, gps, wifi and G4-, all
software connected to give it
autonomous flight as well as
smart phone control.
Product is longer airborne
because of combination of
quadcopter & airfoil for longer
Product has greater payload
than anything currently on
Will enable you to take precise
areal photo shots under your
control and with your high-end
Heaviest payload on market.
Works like a quadcopter with
wings: distance flying and
precise spot landing-, all under
Aggressive patent creation
Dream Team: Software by PA
quadcopter Dr.; Air foil design
by German model aviator
Aviation Model Enthusiasts
Key success: every US town to
buy/rent one unit annually... that
translates into 25m!
Key actions: Twitter, Facebook,
web-site hits, likes and tweets
Salary 1 assembly worker=35k yearly; materials per unit: $ 300; software license per
unit: $ 75; Total material costs for 1000 unit annual output: 375k plus 35k for salaries:
410k fixed costs.
Break-even point: 520 units annually at $ 413k
Advertising, maker fairs: 10k yearly
Buy: $ 795
Rent-to-own: $ 95 per month for one year