A Pencil and A Dream (can take you anywhere)

  1. List the fundraising effort on Kickstarter (www.kickstarter.com) or Just Giving (www.justgiving.com), its non-profit equvialent to crowdsource funding.
  2. Use #pencilsofpromise or #apencilandadream to start conversation on twitter, and solicit celebrities (like Justin Bieber, who is apparently already working with Pencils of Promise?) to retweet the message to their followers. 
  3. Reach out to Hulu.com since they support several non-profits already to see if they are interested in providing some ad spots for the Pencils of Promise campaign. 
  4. ...

Digital Snapshot: 

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