BIO description

BIO description - student project


it never really bothered me that I should somehow change my bio until now. Have to say that it looks much more organized and pretty.

Thank you for a great class! I made some helpful notes along the video. 


- Here is a picture of before and after changing my bio:

BIO description - image 1 - student project


Some helpful notes:

  • Put a Google link in your bio to track website traffic coming directly from Instagram
  • Copy and past emojis from
  • Get inspiration from your top 5 competitors
  • post with frequency - everyday
  • post a social media cross promotion - tell your followers that you have other accounts (FB, Twitter, Linkedin...)
  • engage with the content of your followers -> like, comment
  • start a conversation with a question for most engagement on your photos
  • be consistent in your photos
  • find the time when your followers are most active - best time to post is 3 to 5 pm
  • Use hashtags:
    - organize and categorize -> content discovery
    - reach opportunities
    - use relevant hashtags to your topic
    - how many -> but depends on purpose you have (starting/developing your business) 
    - trafic, reach, engament 
  • images with faces get 38% more likes -> humans are social
  • 29% high background space
  • 24% light images
  • 30% images showing real customers using products

5 IG tips:

  1. Use Hashtags
  2. Post Regulary
  3. Post Timely Content - match your content to the season, holiday/event - hit your audience when they're already thinking about these things
  4. Run Contests and Giveaways
  5. Promote your Instagram