As a small business owner, do you want to create a social media strategy for your business but don’t know where to start? If so, this is the course for you!

This class is designed to equip small business owners with effective strategies to leverage the power of social media.

What Will You Learn?

You'll explore the advantages of using social media as a marketing tool and learn how to set clear social media objectives to measure your campaign's success.
Find out how to dig deep into understanding your customers to enable a tailored approach to your social media presence.
Learn how to conduct a social media audit and gain an overview of popular social media platforms suitable for your business.
No social media strategy is complete without compelling content, so we will delve into tips and tricks for creating engaging social media posts.
Discover tools that will help save time while boosting your social media performance.
Lastly, we'll discuss monitoring your social media performance to track progress and make improvements.

Take your small business to the next level with a strong social media strategy

Why Should You Take This Class?

In today's digital era, having a strong online presence is no longer optional for businesses, it's essential. If you're a small business owner, social media is a game-changer that allows you to compete with bigger competitors and reach global audiences, at a fraction of the cost.

By understanding and implementing the strategies taught in this class, you'll be able to effectively navigate the social media landscape, create engaging content that resonates with your audience, and ultimately drive more traffic and sales to your business.

Whether you're a social media novice or just looking to improve your existing efforts, this class will provide you with the knowledge and tools needed to position your brand successfully in the social media space.

Start growing your small business today with a winning social media strategy.

Who Is This Class For?

This class is ideal for small business owners, freelancers, students, or anyone who wants to create a social media marketing strategy. This class is perfect for beginners, and those with little to no prior knowledge of social media marketing strategy.

Materials/Resources

You don’t need any extra equipment/resources. A strategy template is provided in the resources section, which we will complete together as part of the class projects.

If you have any questions, feel free to reach out to me on Instagram or via my website, and check out my Skillshare class on digital marketing strategy to learn more about how to create an overall digital marketing strategy for your business.

Let's get started!

Laura Sheridan

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