Hello dear friends, and welcome to my course “Anti-Crisis BARISTA. How to Make Money on Coffee”.

In this course, I will teach you the things, mentioned in its title:
How to become a SUCCESSFUL barista at any age and how to make your love for coffee help you MAKE MONEY?

Today there is no longer a person who has not realized that the world has changed - it became fragmented, fleeting, and obscure.

There are no reliable rules on how to behave and what to do. Therefore, everyone has to look for a way to protect himself in the information universe.

What should you do to make your little space capsule move forward in this galaxy of uncertainty, how to protect it from meteorites of uncertainty, star rains of negativity, and the gravity of other planets making you think you will never succeed?..

My course will answer these questions. And, I am sure, that it will help you find YOUR OWN trajectory in total chaos.

I must say right away that in this course, I will not talk about techniques of making coffee. You will surely master this skill during the first couple of months of work in any coffee shop.

My mission here is to teach you to UNDERSTAND the role of coffee in 5 main areas:

- MONEY - MARKETING - INNOVATION - INTERNET - and PRINCIPLES

In the MONEY section, you will receive answers to the questions “Where to start, how to think like an owner, and how to act so that your favorite work brings you money rather than just fun.”

In the MARKETING section, we will discuss marketing as it is today, we understand how to sell yourself and to become your personal marketer.

INNOVATION is about how to use all new products and trends for your own benefit - so that they become part of your earnings and not just fun.

In the INTERNET block, we will also determine what you need to do online (especially, in social media) to develop yourself. And what should you do to prevent the negative from distracting you from your way to the top.

In the last section, discussing PRINCIPLES, you will learn how to make sure that you always have an understanding of what to do. What principles you should follow to reach your goals, how to defeat robots, and what is the main secret of success of the barista profession in the 21st century.

Today we have a lot of things to do, so I suggest switching from theory to practice.

Get your cup of coffee ready and let’s get down to work, friends!

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-- COURSE CONTENT --

- MONEY:

Welcome to Business. Where to start.
How to turn your love for coffee into money?
How to count other people's money to get a part of it.
To think as an owner is a chance to become one.
Learn to sell! Both yourself and coffee.
Coffee menu for profit, not for beauty.
The supplier: How to turn an enemy into a best friend.
Why should we drink coffee as Italians do?
Coffee Shiva: 5 specialities in one barista.

- MARKETING.

Do not listen to marketers - become one of them!
Customer is in focus. Don’t miss the wave!
«You must get me right». Under the cover of Speciality.
Be different. In search of your uniqueness.
Our strength is in unity. Aggregation in action.

- INNOVATION:

Traditions and fashion. Be vigilant when dealing with trends.
Always think about curves!
How to be A/B creative in a correct way.
Coffee with your name.

- INTERNET:

Digital at all costs!
Social media. Consistency.
How to prevent the negative from killing you.

- PRINCIPLES:

How to defeat robots. Communication will conquer the world.
Question that will double your sales.
Age is not an obstacle to happiness.
«Just Do It» is not a slogan.

Valentina Martinez

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